Abbott Labs

I was brought in to help Abbott create, shape, and execute an employee ambassador program that they referred to as Abbott Influencers. The goal was to leverage existing employee excitement and supply proud ambassadors with content that they can easily share and customize to represent the company in an approved and amicably beneficial way. I served in a consultant capacity, helping build this program for over a year before other departments and branches of Abbott asked to be included and the program was scaled up. I now serve in an on-call capacity as-needed.

The program was such a huge success that our program quickly scaled from 100 employees to over 1,000 just in the US, while other countries and sectors within Abbott (like neurology, cardiac) launched their own versions of the program.